Engineering Trust
Engineering-Led Industrial Pumping Solutions Since 2012
Target Marketing is an authorized dealer and technical consultant for the world's leading industrial pump & valve manufacturers. We don't sell pumps off a shelf — we engineer the right configuration for your application, fluid, duty point and lifecycle goals.
Our certified engineers study process conditions, fluid properties and operating requirements to specify the optimum pump from our partner brands — Kirloskar, Sandpiper, Viking, Richter, Cognito & Dupro. We bridge your application requirements with each manufacturer's engineering team, conduct energy audits, supply genuine OEM spares, and back every installation with AMC & lifecycle support.
Vision & Mission
Most Trusted Pumping Solutions Partner in India
To be the preferred industrial pumping solutions partner across India — delivering engineering excellence, energy conservation and the lowest life-cycle cost on every installation, in every industry we serve.
- Peak operating efficiency on every installation
- Minimum energy consumption, maximum reliability
- Maximum uptime & lifecycle protection
Complete Pumping Optimisation — Selection to AMC
To provide a complete solution for industrial pumping — from selection & sizing to commissioning, spares and lifecycle support — through our authorized portfolio of 6 world-class manufacturers.
- Right pump for every duty point
- Energy conservation with LLC approach
- Genuine OEM spares & responsive service
- Long-term partnerships built on trust
Our Core Values
The principles that guide every recommendation, every installation and every customer relationship at Target Marketing.
Engineering Excellence
Expert pump selection, sizing & engineering for optimal performance and efficiency on every duty point.
Energy Conservation
Move toward a sustainable energy future — energy-efficient pumping solutions and audits that cut running costs.
Lowest Life-Cycle Cost
Corocoat hydraulics, mirror-polished SS impellers & between-bearing designs — engineered for longest life.
Customer Partnership
Long-term relationships built on trust, reliability & consistent after-sales support — from enquiry to AMC.
Genuine & Authorized
Only genuine products and OEM spare parts from authorized manufacturers — zero counterfeits, no compromises.
Multi-Industry Expertise
Trusted across cement, chemical, sugar, food & beverage, coal, power and pharmaceutical industries since 2012.
Meet Our Founder
The vision and engineering expertise behind Target Marketing's three-decade journey in industrial pumping solutions.
Pumping Industry
Mr. Dharmendra Patel
Founder & Managing Director, Target MarketingA Mechanical Engineering graduate with an MBA in Marketing, Mr. Dharmendra Patel brings over three decades of dedicated expertise in the pumping industry. His deep technical understanding combined with strategic business acumen has shaped Target Marketing into a trusted application-engineering partner for India's leading industrial pump & valve manufacturers — from Kirloskar Brothers Limited to Idex Corporation, Viking, Richter and Dupro.
We don't just supply pumps — we engineer pumping solutions that deliver lifecycle value to every customer.
Certified Engineers Driving Pump Excellence
Backed by management leadership with 30+ years of experience in Pumps & Valves, our team combines hands-on field expertise with rigorous engineering analysis to specify the right pump for every duty.
Technical Consultants
Process study, fluid analysis and pump configuration recommendations matched to your application.
Application Engineers
Hydraulic sizing, NPSH calculations, MOC selection and duty-point optimization for every quote.
Service & Installation
On-site commissioning, alignment, performance test, training & AMC technicians across India.
After-Sales Support
Spare parts coordination, repair & refurbishment scheduling and rapid customer response team.
Our Journey & Milestones
From a single Kirloskar Brothers Ltd. dealership in 2012 to a multi-brand industrial pump partner today — a journey marked by trusted dealerships, repeat West Zone awards and global Elite Club recognitions.
Journey Begins with KBL
Started our journey as an authorized dealer of Kirloskar Brothers Ltd. — the foundation of every partnership that followed.
Dupro Engineering Dealership
Got the dealership of Dupro Engineering Pvt. Ltd., expanding our portfolio beyond KBL into specialty pumping solutions.
Idex Dealership & Apex Club Entry
- Got dealership of Idex (India) Pvt. Ltd. for Sandpiper & Viking Pumps.
- Became a member of Apex Dealer Club under Vision 2020 of Kirloskar Brothers Ltd. (2016-17).
West Zone Best Performance
Awarded with West Zone Best Performance in B2B Business in KBL — our first national-level performance recognition.
Netherlands Conference & West Zone Award
- Got an opportunity to attend the ELITE CLUB CONFERENCE 2017-18 in Netherlands at KBL.
- Awarded with West Zone Best Performance in B2B Business in KBL.
Elite Club Conference — Thailand
Got an opportunity to attend the ELITE CLUB CONFERENCE 2018-19 in Thailand at KBL — reinforcing our standing among top KBL dealers.
Two Awards in One Year
- Awarded with West Zone Best Performance in B2B Business in KBL.
- Awarded with Maximum New Customers Addition in KBL.
West Zone Best Performance
Awarded with West Zone Best Performance in B2B Business in KBL — another year of consistent leadership in the West Zone.
Competition Account Breakthrough
Awarded with Competition Account Breakthrough in Sandpiper Pumps at Idex Corporation — recognition for converting key competitor accounts.
Business Process Excellence & GTM
Awarded with Business Process Excellence & Adherence to GTM in KBL — honouring disciplined execution and go-to-market alignment.
Elite Club — United Kingdom
- Got an opportunity to attend the ELITE CLUB CONFERENCE 2025-26 in United Kingdom at KBL.
- Awarded 2nd Prize in the QUIZ Competition of KBL.
West Zone Best & Idex FMT Award
- Awarded with West Zone Best Performance in B2B Business in KBL.
- Awarded at Idex FMT Pumps for the “Engaged to Win” Award.
Recognitions & Trophies
Click any image to view the full award. Browse through every recognition we have received from Kirloskar Brothers Limited and partner manufacturers since 2016.
2016
Apex Dealer Club — Vision 2020
2017
West Zone Best Performance — B2B
2018
Elite Club Conference — Netherlands
2018
West Zone Best Performance — B2B
2019
Elite Club Conference — Thailand
2019
RFEDII Graduation — Certificate of Participation
2020
IIM Ahmedabad — Geo-Next Channel Partner Programme
2021
West Zone Best Performance — B2B
2021
Maximum New Customers Addition
2022
West Zone Best Performance — B2B
2023
Sandpiper — Competition Account Breakthrough
2023
KBL Customer Service & Spares — Diagnostic Training
2024
Business Process Excellence & GTM
2025
Elite Club Conference — United Kingdom
2025
2nd Prize — KBL Quiz Contest
2025
KBL Brain Challenge — Grand Finale Quiz
2026
West Zone Best Performance — B2B
2026
Idex FMT Pumps — Engaged to Win
2026
Idex Corporation — Certificate of Excellence
2026
Idex Corporation — Engaged to Win Participation
Client
Chokhavatia Associates — 30 MLD CETP Appreciation
Authorized Dealer & OEM Partner
Target Marketing is an authorized dealer for leading global pump manufacturers. Our authorizations ensure every customer receives genuine products, OEM-backed service and consistent quality.
Authorized Dealer
Officially authorized for Kirloskar, Sandpiper, Viking, Richter, Cognito & Dupro.
Channel Partner
Long-standing channel partnerships with global pump manufacturers.
OEM Spare Parts
Only original spares from manufacturers — no counterfeits, no compromises.
Ready to specify the right pump for your application?
Our application engineers will study your duty point, fluid & MOC requirements and quote within 24 hours.